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Tag Archives: marketing
500 ways for keywords to generate more enquiries
We all know you can’t just build a website and wait for people to flock to it, any more than you can open a shop secure in the knowledge that the hoards will come with their wallets bulging. It is … Continue reading
Posted in Business Development, Marketing
Tagged generate more enquiries, google, keyword mastery, keywords, marketing, search the internet, SEO
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Maths for Marketing – Not a sexy title?
All human activity that requires quantifiable knowledge uses mathematical tools to generate understanding. Marketing is no different. Increasingly, data is available that can be analysed for marketing purposes and used for business applications, to help in areas like market research, … Continue reading
Why Monitor Social Media?
And is that even the right question? The point of monitoring anything, surely, is to see whether it is working. Marketing is all about organising everything within your business to generate a profit via the fulfilment of customer needs. This … Continue reading
Posted in Marketing
Tagged customer profiles, market research, marketing, monitoring, online media, social media, target audience, twitter
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What is the point of Social Media?
And will it help your business? I had never been particularly interested in social media for personal use (far too old, no doubt), but as someone who is experienced and interested in marketing, I got really excited by social media … Continue reading
Networking with Angels
This article was highlighted by Jeremy and Kay at emotionalintelligenceatwork and is an interesting insight into hospitality and how we view strangers. The story relates to the ideas of hospitality in Turkey and it ties in with stories my wife … Continue reading
Posted in Marketing
Tagged business, business networking, marketing, network marketing, online marketing, social media
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Marketing on a Budget: Online Marketing
MARKETING ON A BUDGET: Online Marketing In my somewhat intermittent series, marketing on a budget, I have looked at networking, collaborating and how to use social media. Now, I am outlining a broad strategy for online media and how you … Continue reading
MARKETING ON A BUDGET: What is Social Media?
Definition According to Wikpedia, ‘social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social … Continue reading
HANDS-ON TRAINING IN SOCIAL MEDIA
Get to grips with LinkedIn or Twitter – in just ONE day We show you how to create a professional profile and keep it up-to-date; gain an audience – one that looks you up; improve your SEO; get your name … Continue reading
MARKETING ON A BUDGET: NETWORKING
Money is tight. Cash-flow is a problem. You need more business, but enquiries have slowed. All the experts say you shouldn’t stop marketing, but how do get your name in front of potential clients without spending? Well, this is exactly … Continue reading
Need help with sales? Just use someone else’s database!
Well, no business is just going to hand over their database to another business for free, are they? But what if the two businesses shared a target audience and worked together on some joined-up marketing? In this way, each business … Continue reading